Blog
GEO, AI search visibility, and how to get your brand in the answer.

22 May 2026·4 min read
People Are Replacing Google With Chatbots. What That Means for Your Business.
A growing share of users — especially younger ones — now go to ChatGPT or Perplexity before they go to Google. Not for everything, but for the queries that matter most to your business.
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22 May 2026·3 min read
Your Google Rankings and Your AI Visibility Are Two Different Numbers
You rank on page one. Your SEO looks healthy. Then you ask ChatGPT which tool to use — and your brand isn't in the answer. Here's why that happens and what closes the gap.
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21 May 2026·4 min read
What is GEO? A Beginner's Guide to Generative Engine Optimisation
SEO optimised your site for Google. GEO optimises your brand for the AI models your customers now use to get answers. Here's what it means, why it matters, and where to start.
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